Squid pulling power is undeniable. I was experimenting with squid in my baits for ages- even before the company was formed. Since then, incQbait has been lucky enough to have a Squid flavour that is exclusively sourced and combined in a pop up mix that we consider the best out there. It's super buoyant! Mixed with some extract attractive crustacean powders and shellfish liquids, I can only say thi...

Pineapple Scopex has arrivedThese more than successful pop ups have been in the works here at incQbait for 4 YEARS. Its taken us a while to source the correct pineapple and also scopex flavours to get this 'just right', we found the Goldilocks zone - eventually.The flavours in this hark back to the era of 'old skool', and if you know what that means, then you know you are in for a treat. In o...

IncQbait's Live - X pop-up bait has been in production for a long time, just to get the flavour right. This pop up isn't one of those 'that will do' kind of baits, just because it has a smell on it, no. This one tried our patience over and over, and, only one angler on the team was dedicated to testing it properly, in all weathers, in all seasons - to give us the feedback and get us to make the t...

Kelp Marine, is goodness and attraction in a pop up.This one has had some comments on the bank side when its been seen - 'oh, a green pop up' or 'that's different' and 'it smells like the sea' among them. The colour itself - Green, chosen because it is a rarity to see, but it seems only in the UK we use all these bright and fluroescent looking colours but never green. Our European c...